Hi! I am currently actively developing my Amazon store, and despite the efforts I have made, I see that sales are not growing as fast as I would like. I am especially interested in how you managed to achieve a stable flow of orders? What strategies did you use at the initial stages: did you adjust SEO, did you conduct A/B testing of product cards, did you launch advertising through Amazon Ads, or did you work with external traffic?
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When I was just starting to develop my store on Amazon, I also faced the fact that sales were not growing as fast as I wanted. The main thing that helped was a comprehensive approach. First of all, I carefully worked on SEO: I paid attention to keywords in titles, descriptions and bullets, constantly analyzed and adjusted them, focusing on analytics and customer behavior. At the same time, I launched A/B testing of product cards - I changed images, texts and calls to action to understand what converts better. An important step was the competent setting up of advertising through Amazon Ads - I not only made sponsored ads, but also tracked the effectiveness of campaigns, optimized budgets and keywords. In addition, I tried working with external traffic - I attracted buyers from social networks and through email newsletters. As a result, thanks to such systematic work, the flow of orders became stable and constantly grew.
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Hi! I completely understand your situation - I also went through this stage, when sales grew slowly, despite all efforts. For me personally, the key tool was a comprehensive approach to optimization. First, I actively worked with SEO cards - carefully selected keywords and regularly updated the content so that it remained relevant and up-to-date. At the same time, I conducted A / B testing of different options for images and descriptions to understand what converts better. In addition, I launched advertising campaigns through Amazon Ads, setting them up for different audiences and carefully analyzing the results. Attracting external traffic through social networks and e-mail newsletters helped a lot. For convenience and efficiency, I used SellerLogic sellerlogic.com. This platform helped me analyze data, automate pricing and manage advertising, which significantly increased the stability of orders.